Saturday, September 15, 2012

How Does My Book Launch Compare to Dan Miller's Book Launch?

In case you've missed all the hype, Dan Miller of 48 Days to the Work You Love has just launched a new book.  The book is called Wisdom Meets Passion:  When Generations Collide and Collaborate. I'm reading it now and it is terrific!  It is a book about the differences between generations and how we each search for and follow our passions.  Dan has a website dedicated to this book and I was one of the lucky ones who got to post "My Wisdom Meets Passion story" on the page!  Check it out here:  Wisdom Meets Passion story

I was also blessed with the opportunity to join in a conference call with him this week where I asked him what it was like to co-author a book with his son Jared who lives in Africa.  Do you find it fascinating to listen to how other authors go about writing, publishing and promoting their books?  I do! Not only did he talk about how he managed to produce a 235 page book in ninety days, he also discussed putting together his book launch. I really took notes on the last topic because as you havve probably noticed, I'm launching two books in just two weeks.  Here's the suggestions he had and how they compare with my planned book launch:

  • Do something more unique and creative than having a book signing at a book store--Dan told us all the details of planning a party for his book launch at a country club.
    • I'm following his lead on this one--my book launch is a birthday party AND a book launch  AND a benefit for MUST ministries
  • Give away something at the book launch--Dan gave away goody bags
    • I'm going to have a special addition to any of my Wyatt books that are sold,  I'm working on that next week--I'll announce it as soon as it's ready
    • I also contacted someone today who will be making special cookies as give aways at the party (they'll look like Wyatt!).  I'm really excited about this detail.  I've been wracking my brain for something unique here.
  • Provide opportunities online for people to participate--Dan had special packages through Indiegogo for people to contribute. 
    •  I plan to discount all my books on the day of the book launch and part of the proceeds will go to MUST ministries
  • Spread the word, build the anticipation-- Dan developed a special group on his social networking site where he kept people informed and discussed upcoming events, he blogged and spoke about it on his podcast

So, what do you think? How do my book launch plans stack up against Dan's book launch?  


  1. lynne you've done an amazing job! I am so impressed and I've learned a lot (for my next book) from both you and Dan! Congratulations and I wish you great success!

  2. I think you are doing great, Lynne! I am so looking forward to attending in two weeks.
    Thanks for sharing this wonderful book launch info.

  3. I think you are about as prepared as it is possible to be, and have done it in a very creative way. Wishing you great success!

  4. Very wise of you to be learning from one of the pros! And one of these days, when I have a book published, I'll be referring back to YOUR book launch tips! Wishing you all the best on your launch of the new Wyatt book.

  5. Sounds like you have an excellent plan! Keep it up, Lynne. You are an inspiration!

  6. @Ann - thanks for the encouragement! You are one of the best social media marketers that I know and I take that as a compliment from a pro!

  7. @Martha--thanks for your uplifting support! You are the great encourager!

  8. @ Cathy-thanks for the encouragment!

  9. @ Diane--I've been learning tips from Dan for years now and what a difference it has made! Thanks for stopping by!

  10. @Erin-thanks for the encouragement and thanks for stopping by. You have been an inspiration to me as well!

  11. I think you're doing great, Lynne. I looked at both your websites and loved the professional look of them! I wish you the very best!

  12. It looks like you have covered everything and this is going to be wildly successful. Website and posts look wonderful. Congratulations on a well deserved launch-to-be!

  13. @ Corine-thanks for the affirmation!
    @Kathy-Thanks! I really like the "wildly successful part" Best wishes to you as well!

  14. I love Dan Miller. Oh wow! I’m so excited for you!

    “ Always in the back of my mind was my passion for writing, a gift that I had but had never opened.” Oh Lynne, you bless me with these words. I’m so glad you opened the gift.

    All the best success for you and Wyatt the Wonder Dog! You will go places with your gifts and your leadership capabilities. I just feel it!

  15. @Debra-thanks so much for the kind words!

  16. Lynne,

    Love your plans for the book launch especially that you included MUST Ministries since I know people that they have helped.

    The book cover is adorable and I pray you have great success!

    Have a Victorious Day!